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The Small Business Toolkit

The Small Business Toolkit is a published book that normally resells for £16.95 but you can access it for free above and read online or download as a PDF. It is a collection of articles for the small business owner – to help improve and enhance the success of any small business looking to grow.

This book intends to provide a reference across all pillars of business:

Strategy ~ Finance ~ Sales ~ Marketing ~ Operations ~ Resources ~ Personal

....to help small businesses be better at what they do and not make the same mistakes that a lot of other businesses make. It’s aimed at any small business owner who doesn’t have all the answers to be successful. So that’s you and every other business owner - right?

With over 230 pages, this book has the following content with each chapter being written by a local business owner; recognised as an expert in their field:

TheSmallBusinessToolkitSection 1 - Strategy

  • Creating a strategy for your business
  • Setting up your business for exit

Section 2 - Finance

  • Managing cash flow in your business
  • Essential tips for credit control
  • Raising finance - different sources of funding
  • Reducing costs in your business
  • Tax Planning in its simplest form
  • Money matters for business and life

Section 3 - Sales

  • Understanding the basics of sales
  • Closing the deal

Section 4 - Marketing

  • How to put together a marketing strategy
  • Harness the power of your network
  • The importance of a CRM system and how to choose one
  • Designing the perfect marketing material
  • Is branding important for your business?
  • Is social media worth it?
  • Getting the most out of your website
  • Writing winning words for your website
  • Choosing the right print partner - what to consider

Section 5 - Operations & Resources

  • Managing your data effectively
  • The basics of IT security
  • Outsourcing - yes or no?
  • How can software improve your efficiency and performance?
  • Protecting you and your business

Section 6 - Personal

  • Managing your stress and anxiety
  • Goal setting (and achieving) – the key to success in business

<p>One of my <strong>favourite networking events</strong>. <strong>Good people, fun but structured meetings</strong> with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.</p>

One of my favourite networking events. Good people, fun but structured meetings with useful connections being made, 1-2-1s, and a member presentation. No pressure and no scoresheets, but of course you get out what you put in and it’s all about relationship building. The additional member benefits over and above the networking itself is where the gold is.
<p>I've been part of this business networking group since first stepping out into business on my own in 2016. It has been <strong>a fabulous group</strong> to be part of not just because of the referrals I've had but also because of the <strong>fantastic support</strong> you get from the other members. <strong>Highly recommended</strong>.</p>

I've been part of this business networking group since first stepping out into business on my own in 2016. It has been a fabulous group to be part of not just because of the referrals I've had but also because of the fantastic support you get from the other members. Highly recommended.
<p>We can only state the<strong> quality of service and professionalism</strong> we have experienced throughout our association with The Business Community has been <strong>exemplary</strong>, and far <strong>beyond our expectations</strong>.</p>

We can only state the quality of service and professionalism we have experienced throughout our association with The Business Community has been exemplary, and far beyond our expectations.
<p>I have been a member of The Business Community for several years. I love Paul’s groups, they have the right <strong>balance of social and business focus</strong> as well as providing <strong>opportunities to develop your skills</strong>. In addition, they play a <strong>major role in revenue generation</strong> for my business and I will remain a member for many years to come!</p>

I have been a member of The Business Community for several years. I love Paul’s groups, they have the right balance of social and business focus as well as providing opportunities to develop your skills. In addition, they play a major role in revenue generation for my business and I will remain a member for many years to come!

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